Sally is Head of Digital Services at Conference Care and has a wealth of working knowledge and expertise across the different areas of service of the full-service event agency. Her specialism is the adoption of technology to enhance the event experience. Having worked for the company for 8 years, and with a background of theatre and performance, she has a meticulous eye for detail in stage management and production of an event. Sally’s working ethos is to be creative, knowledgeable, and thoughtful with insight and expertise in all areas of events, giving best practice and advice on harnessing powerful event tech trends.